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Caesaras Vrettos Ramirez

“SUNSET TV is an internet channel that exclusively shows
sunsets from different parts of the world, twenty-four hours
a day, seven days a week, 365 days a year.
SUNSET TV offers its viewers the unique opportunity to admire
the sunset any time of the day, whenever they wish
and completely free of charge!!!”
The above text could be the definition of the channel’s identity,
if of course SUNSET TV was a channel like all others.
However, SUNSET TV was created for some very special
reasons.
This is an artistic work aiming at social reflection and critique
on current “media and entertainment”, as they like to
call themselves. It scorns the way in which products are
presented on television. It comments on and mocks today’s
city people who have stopped enjoying a natural lifestyle
and who-due to hectic work schedules and the lack of leisure
time-have become addicted to the artificial stimuli of
television, pinning their hopes of losing weight on all types
of massage devices.
At the same time, SUNSET TV aims at challenging its viewers
to participate actively in the TV channel’s programme
by sending in their own sunsets. In an effort to fight the
egotism of modern man, it invites viewers to become more
social by participating in the work of art through a global
group activity involving the exchange of audiovisual material.
It also motivates them to revive their connection with
nature, even if only for a few minutes; a few minutes that
will however prove to be valuable for concentration and
meditation.
And if all this fails in the end, at least the viewers and participants
will have enjoyed the sunset, naturally or artificially...
and as always, completely free of charge!!!
Watch the sunset at www.sunsetv.net

Caesar Vrettos - Ramirez

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  http://sunsetv.net, 2009




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